Best Juicy Couture Perfumes 2020: Reviews & Top Picks

Juicy Couture was founded in 1997 by Pamela Skaist-Levy and Gela Nash-Taylor, selling maternity pants at the start then adding velour tracksuits to their collections later on.

These tracksuits were popular among many celebrities at the time and their success would draw the attention of ace fashion designer Liz Claiborne who purchased the company. 

After buying the rights for Juicy Couture, Liz Claiborne would go on to release a fragrance line in its name. 

Since the launch of its first fragrance, there have been over 30 different colognes added to the Juicy Couture line. 

While there is certainly a large pool of Juicy Couture perfumes to choose from, there’s no guarantee they’ll all appeal to everyone. 

Good thing then that this list has narrowed down the choices and came up with 5 of the best Juicy Couture perfumes based on user reviews and overall performance.

At A Glance: Our Top Picks for Best Juicy Couture Perfumes

If you’re in a hurry, you can jump straight into our top picks (these are the perfumes that most people buy).

Top 5 Best Juicy Couture Perfumes 2020 – Our Reviews:

1. Juicy Couture Viva La Juicy Sucré

Viva La Juicy Sucré is a gourmand fragrance that was launched to critical acclaim in 2016. 

Its floral-fruity fragrance is simply too hard to resist. 

It opens with top notes of red currant, mandarin orange, and gardenia before moving to heart notes of almond cream, peach, jasmine, and orange blossom. 

After a while, it reveals delicious base notes of cacao, sandalwood, vanilla, and whipped cream. 

Its main accords are sweet, vanilla, cacao, milky, and fruity. 

While it’s not a longevity beast, this Juicy Couture perfume still produces a decent performance lasting 4 to 6 hours on a single spray. 

Its sillage is soft and will evolve into a skin scent quicker than you would expect. 

Yet, it is a superb female perfume that is perfect for warm days although, it can also be worn in winter.

Viva La Juicy Sucré invokes exciting emotions and users have reported feeling happy and giddy whenever they wear it. 

Its creamy base notes have also been praised for smelling almost exactly like freshly baked cookies. 

Whether you’re going to work or out shopping with friends, this is a great Juicy Couture fragrance for you.

2.  I Am Juicy Couture

I Am Juicy Couture Perfume doesn’t get high marks for its choice of name, but what cannot be overlooked is the quality of this fragrance. 

Designed by Dora Baghriche, this perfume was inspired by the rebellious and unapologetic spirit of millennials. 

It begins with top notes of passion fruit, pomelo, and raspberry before peeling off to heart notes of rose de mal, sweet pea, heliotrope, and gardenia. 

After a while, you should smell base notes of amber, warm wood, and soft musk. 

Its main accords are sweet, white floral, fruity, tropical, fresh, and citrus. 

Released in 2015, I Am Juicy Couture Perfume gives off a classy mature aroma that should suit women between ages 27 and 38 perfectly. 

It isn’t a longevity beast but should last for about 6 hours on one spray and its sillage is moderate but decent enough to blast through the room, announcing your presence in style. 

This fragrance might be a little too overwhelming on a warm summer day; hence, it’s best worn in winter and autumn. 

3. Juicy Couture Viva La Juicy Rose

Designed with shades of pink, including a pink pendant and ribbon, Viva La Juicy Rose was produced for young adventurous women who live through the inspiration of the color pink. 

Obviously, that simply means it’s a perfume directed towards a younger generation of women, a fact you’ll agree with immediately once this Juicy Couture fragrance hits your nose. 

Viva La Juicy Rose opens with top notes of jasmine, orange, and mandarin while its heart notes are rose and peony. 

After a while, you should smell base notes of orris, benzoin, and ambroxan. 

Launched in 2008, this perfume is the successor to the now discontinued Viva La Juicy.

Its longevity is as good as it gets for Juicy Couture colognes, producing about 6 hours of a powerful performance. 

Its sillage is moderate and should get you people’s attention as you walk past.  

Viva La Juicy Rose is a perfect summer perfume and should also be a good choice in spring. 

Its main accords are rose, floral, fresh, fruity, citrus, and white floral.

4. Couture Couture by Juicy Couture

If there’s a popular criticism for Juicy Couture, it has to be that many of their fragrances are directed towards a younger generation. 

Unlike the lot, Couture Couture smells mature and sophisticated. 

Its fruity-floral fragrance combines vintage and modish vibes to produce an aroma that is simply irresistible. 

It begins with top notes of grapefruit, African orange flower, and mandarin orange while its heart notes consist of plum, honeysuckle, and jasmine. 

It settles to base notes of sandalwood, vanilla, and amber. 

For the perfume aficionados, Couture Couture’s main accords are white floral, fruity, citrus, sweet, amber, and vanilla. 

Its longevity is moderate and should smell great for about 4 hours on one spray. 

This Juicy Couture fragrance is versatile and is a great perfume choice at any time of the year and for all occasions.  

5. Juicy Couture Viva La Juicy Gold

The first Viva La Juicy was launched in 2008 and it earned rave reviews from users all over the world. 

In 2014, Honorine Blanc designed what was termed a decadent and glamorous version of the original. 

Called a golden combination of notes, it opens with top notes of luscious wide berries while its middle notes are honeysuckle and jasmine. 

After a while, it settles to base notes of caramel, vanilla, and sandalwood. 

Sweet, warm and exciting, its main accords are caramel, vanilla, white floral, sweet, woody, and fruity.

This Juicy Couture perfume is predominantly a winter fragrance that can be worn during the day or at night. 

It should last between 4 to 6 hours on one spray while its sillage is so heavy it would absolutely overwhelm you if you spray it on warm days. 

Viva La Juicy Gold is the kind of perfume you would want to wear when you need to make a good impression in a big presentation at the office.


Juicy Couture is a well-known perfume brand on the market and has released many perfumes that have found their way into the closet of many women across the world. 

This brand is also famous for producing modern fragrances that won’t cost you a lot of money. 

If you’re looking to wear the best Juicy Culture perfumes ever made, you can pick from any of the 5 on this list and not be disappointed.